By now, it’s likely you’ve come across at least one story with a headline signaling the close relationship between millennials and impact investing. Millennials, those born between 1980-2000, have been exposed to pressing reminders of global threats such as climate change and overpopulation. Perhaps this underlies many recent studies demonstrating the importance millennials place on impact investing.
A recent study by Schroders surveyed 20,000 end investors in 28 countries and found that millennials are more likely to place greater importance on ESG factors than older investors (36+). The survey found that the millennial generation ranked ESG factors as equally important as investment outcomes when considering investments decisions. Another recent study from the World Economic Forum surveyed 5,000 millennials from 18 countries with respondents ranking “to improve society” as the number one priority for any business.
Millennials will inherit $30 trillion over the next few decades in North America alone and they are already playing an increasingly important role in making impact investments mainstream. They are investing in numerous projects, causes, and organizations that speak to their morals, principles, and interests. As a pioneer in impact investing, we recognize the importance of the many issues that millennials hold near and dear to their hearts.
The list below highlights 9 issues that millennials care about right now
- Climate change
- Nutrition labeling
- Vegan/vegetarian food
- Bribery and corruption
- Business ethics
- Unfair distribution of wealth
- Privilege and opportunity concerns
- Access to health care
It’s refreshing to see a new generation of investors understanding what it takes to make a change.